Strategic, Stylish and Smart Website Design, Branding and Automations for Female Entrepreneurs Ready To Scale Their Impact and Income
It’s time to attract your dream clients, elevate your brand, and simplify your business. I blend timeless sophistication with intelligent strategy to craft captivating brands and websites that convert - so your business works for you, even while you sleep. Your dream online presence is waiting…
Why Choose Me?
Most designers create websites. I build revenue-generating brands that captivate, convert and work for you 24/7.
With me, you get:
✔ High-End Branding that positions you as the only choice for your dream clients.
✔ Conversion-Driven Web Design that turns visitors into paying clients.
✔ Smart Automation that books clients & sells for you — even while you sleep.
Your dream clients are out there. Let’s make sure you’re ready to wow them.
Vision
Your
Elevated
Your brand is more than a logo.
Your website is more than a collection of pages.
Together, they’re your story, an unfolding narrative that captivates, inspires and drives connection.
I’ll be your branding, web design & systems partner, blending strategy, artistry and intelligent automation to craft designs that don’t just look stunning…they drive growth, bookings & effortless sales.
For visionaries ready to rise above the noise, I create brands and websites that feel as exceptional as the people behind them.
Your next chapter starts here.
Designs That Speak, Systems That Support
Whether you’re building from the ground up or refining your existing brand, my services are designed to deliver transformation with elegance and precision. Explore your options below.
The Signature Atelier
Bespoke branding and website design for an elevated, cohesive presence.
The Express Atelier
A refined ‘website in a week’ experience, blending strategy and style to captivate your dream clients.
Tailored to You Design Days
Dedicated design days to handle the smaller but essential projects you don’t have time for.
The Launch-Ready Collection
Beautiful Squarespace templates and semi-custom branding, so you can launch with ease and style .
From Vision to Reality
Discover the brands and websites that have come to life through thoughtful design and intelligent strategy.
Each project tells a story, let’s start writing yours.
What Clients Are Saying
Here’s what happens when strategy meets design.
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It's such a breath of fresh air to receive designs that I love.
Truly beautiful graphics. Absolutely gorgeous, and spot on in so many ways. I feel seen, heard, understood - and in the hands of a talented designer.
It's such a breath of fresh air to receive designs that I love, I really enjoy your work.
Your designs *chefs kiss // Your process, this beautiful, organized back and forth = ahhhh, nice. The feeling of genuinely enjoying what I see each time I receive a deliverable from you, SO lovely.Jen O’Deay
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I was really impressed with Steph’s ability to take feedback on board and create something that felt very me.
I was really impressed with Steph’s ability to take feedback on board and create something that felt very me - I'm so happy to have gained more than just a sales page.
Steph was efficient and organised, receptive to feedback and easy to work with. The process was easy to follow and I was updated throughout with progress.
I’ve moved forward faster than I would have otherwise and I'd definitely recommend Then She Created to anyone looking for a new sales page or website.Natalie De Luca
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If you want someone who’s not only talented but genuinely cares about helping you bring your vision to life, Steph’s your person.
Steph was an absolute lifesaver when it came to my website! From the very start, she just got what I was trying to do — she took the time to really understand my business, my tone, and what I wanted the site to feel like.
Her knowledge and attention to detail were incredible. She explained everything clearly (without the confusing tech jargon!) and was so approachable throughout. Whenever I had a question, she was quick to help — and if she didn’t know the answer straight away, she would go off, research it, and come back with the perfect solution.
She saved me so much time and stress. I honestly can’t imagine how long it would’ve taken me to figure out half of it on my own. Steph didn’t just make the website look great — she made it work for me. She even showed me how to make my own edits and gave me so many little pointers to help me feel confident updating things in the future.
She really went above and beyond in every way, and I couldn’t be happier with how it all turned out. If you want someone who’s not only talented but genuinely cares about helping you bring your vision to life, Steph’s your person.
Maisie Aird
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I absolutely love working with you!
A massive thank you to Steph for designing this guidebook with me, as well as my beautiful landing page - I absolutely love working with you!
Alice Kingsnorth -
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I loved working with Steph, the way she brought my vision to life was amazing.
I really wanted a sales page where the design would support conversions and I really wanted to update my website to Squarespace 7.1 but the thought of recreating everything was so overwhelming. I was sold on working with Steph during our initial conversation. I loved the way she listened, already had ideas, and saw what I needed. I love my newly updated website. And all the tips and tricks she showed me will make editing/creating things so much easier! I loved working with Steph, the way she brought my vision to life and created something so much more polished than I could have was amazing. She is such a pleasure to collaborate with and I’m thrilled with the final result.
Jess Drury -
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She is super talented, knowledgeable about Squarespace and a pleasure to work with.
Steph put together an amazing website for me in less than a week. She is super talented, knowledgeable about Squarespace and a pleasure to work with. She helped me navigate and organise my copy and product offerings in a way that made sense visually and helped me see my business in a whole new light!
Shea Keats -
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Steph’s logical and methodical approach helped guide me through.
Steph completed my branding and I couldn’t be happier with the results. Being new to branding, Steph’s logical and methodical approach helped guide me through seemingly limitless options to achieve a branding I’m excited to use to represent my business. They are vibrant, crisp and clean just as I wanted. Through every interaction, Steph was not only a skilled designer but also a highly personable and results-oriented professional.
Maribeth Evezich -
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She is super talented, knowledgeable about Squarespace and a pleasure to work with
Steph was amazing to work with on our website build. She spent time learning about the business and our mission statement and really understood what we wanted to achieve with our site. Her insights into marketing and engagement were invaluable. Steph quickly understood our vision and put together a site that truly encapsulated the heart of our business.
Emma Janse van Rensburg -
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A good, comprehensive strategy was in order.
I couldn’t pinpoint what was wrong with my site or what could be changed. A good, comprehensive strategy was in order. Steph gently told me all the things that needed to change in order for the website to work for me in a way that was actionable and made sense for me and my business.
Adriana Gonzalez Hudson -
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Thanks to Steph I've increased my conversions and decreased my bounce rate.
Steph is absolutely amazing and such a talent! She helped me take my website from pretty but pointless to gorgeous with a purpose. Thanks to Steph I've increased my conversions and decreased my bounce rate.
Megan Wallace -
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Steph’s audit report was a goldmine!
Steph reviewed my homepage. She made so much sense AND has freakin’ eye for detail. Her report was a goldmine!
Angie S
Ready to Make Magic?
Your brand and website should work as hard as you do, captivating your dream clients,
elevating your business, and turning your vision into reality.
Let’s create something extraordinary together.
